I thought this post might interest any of you lovely people out their with Facebook pages for their YouTubes or blogs. Recently you may have noticed this status knocking around on Facebook, I myself have mentioned it on my Facebook page.
"Due to Facebook's new policy, only about 10%-20% of you that like my page will see the status updates I post, despite the fact you've liked it. To make sure you get to keep up to date, please visit my page and just click / hover over the 'Liked' button & activate the 'show in news feed' option."
You may have also noticed the Promote buttons at the end of each update on your page.
If the photos below aren't clear enough you can click on them to enlarge.
The promote button is a way for everyone who has liked your page to see it in their news feed. It is already impossible for every single person to see your status updates in their news feed, especially if they have liked a million zillion pages and have three million friends (you know the type I'm talking about). If they haven't adjusted their settings on your page to 'Show in news feed' it is also less likely your updates will show in their feed. I decided to promote one of my status updates during the week to see how worth while it was to use this promote option.
Results:
Paid views | Total views
Day 1: 87 202
Day2: 139 264
Day3: 178 314
Last Day: 216 355
You have two options when paying for your promotions. £4 which gives you an unknown figure as to how many people will see your post or £7 which according to my Facebook estimates a reach of 1,600 people. I paid the £4 option and under 400 total seen my status update in their news feed.
Would I promote again?
44% of the people who like my page seen this post in their news feeds. 27% of those people saw it because of this promotion. I consider myself a small fish in a big ocean so this is something I would benefit from now and again, maybe if I had an important post that I wanted to make sure everyone would see. However at the moment financially it would not benefit me to use this on a daily/weekly basis. I use my Facebook page to keep people up to date on new videos and blogs. It's not how I make a living, it's a hobby for me so it wouldn't make sense for me to use the promote option too often if at all.
Would you use this new option Facebook have introduced?
